our fave makeup primer is e.l.f.icially in its gilded era. Infused with gold micro-shimmer flecks for a radiant glow, the sticky gel formula has the same makeup grip you love for long-lasting wear.
Why you'll love it:
- A limited-edition, sticky gel makeup primer infused with gold micro-shimmer flecks that grips makeup for long-lasting wear
- Illuminates all skin tones with a radiant glow
- Sticky-as-e.l.f. gel texture grips makeup for long-lasting makeup wear
How to Apply Power Grip Gold Drip Face Primer:
- Start with clean, moisturized skin. Let moisturizer absorb for 1-2 minutes before priming.
- Dispense a pea-sized amount - less is more.
- Use your fingertips to pat primer evenly across face. The warmth of your fingers helps melt it into your skin.
- Allow 30 seconds for tacky grip to set before applying foundation or concealer, helping your makeup to stay in place longer.
PRO TIP: If you’re short on time, skip your foundation entirely and use primer > concealer > cream blush. It can give you a polished “skin-first” look in under 5 minutes.
Net Weight: (24 ml)